For this week’s task I used Adobe Illustrator to create a base black-and-white sketch that is based around a superhero logo.
Text is Berlin Sans FB at 106pt
The above image is the sketch that I made. I used a diamond esc shape for the outline of the logo because it resembles the ‘Superman’ (DC) logo. Superman has one of the most recognizable logos from comics.
‘Superman’ logo, once of the most iconic superheroes of all time.
I attempted to further reference the ‘Superman’ logo by having a ‘Y’ shape in the sketch, the ‘Y’ referring to the person that is viewing the poster. The trope of a letter being inside of diamond shaped symbol is also very commonly noticed by a lot of people because of the fame of Superman and his logo.
The text “SuperYOU” in my sketch is also a reference to ‘Superman’ and many other superheroes that have ‘Super’ in their name. The text I used for ‘SuperYOU’ is Berlin Sans FB. I decided to use a Sans Serif font because a lot of comics/posters commonly use a Sans Serif font when the topic of the comic/poster is superheroes.
The use of ‘SuperYOU’ was purposefully done so that the poster can be directed at anyone regardless of age, sex, gender, sexuality, race etc.
To continue on from my sketch, I plan to research bright colours that are associated with superheroes and that are commonly thought as to be “mood-boosting” colours. My current ideas for colours is yellows, blues & greens because they have a lot of brighter variations.