I decided that I wanted to follow on the topic that I focused in for my final post of my Presentation Campaign Graphic, comic-book movie adaptations. I also want to include a tone of mental health in my poster.
The purpose of my poster is to use superheroes, which are commonly known to be strong, powerful figures that protect the world from evil, to empower people to believe that they are just like superheroes. I want to create a poster that helps people to feel confident in their abilities and to make them feel that they’re a good person.
A simple image using comic style text that implies that the fathers the poster is aimed at is as powerful and protective as a superhero.
The audience for my poster can be broken up into multiple groups:
Superhero Enthusiasts – people who are interested in superheroes whether that be from movies, comics, tv shows etc. I want to use the imagery of superheroes and not include any kind of lore and not require any prior advanced knowledge of the superheroes included in my poster
Mental Health Enthusiasts – people who rather suffer from some form of depressive or anxiety disorder or people who take an interest in the psychological area surrounding mental health. This target audience will also be addressed because the poster has the purpose of helping people to feel better mentally.
Children – I decided to target children with my poster because a lot of children have interest in superheroes regardless of race, sex, age etc. The purpose of the poster is also helpful because it can teach them about taking care of their own mental health and how to help other people when they are not okay.